Social media management

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Organic social content, calendars and community management that keep your brand active.

What it is

Organic social media is everything you post without paying to promote it: posts, videos, stories and the conversations around them. It keeps your brand visible, builds trust and gives customers a reason to come back.

We plan it, create it, post it and look after your community.

Who it’s for

Brands that know they should post more but don’t have the time, and teams that post regularly but can’t tell if it’s working.

What we run

• Platforms: Instagram, Facebook, LinkedIn, TikTok and others where your customers spend time.
• Content calendars: a monthly plan of posts, linked to your launches, offers and seasons.
• Content: posts, carousels, stories and short-form video in your brand style.
• Community management: replies to comments and messages, and a heads-up on anything that needs you. We cover Monday to Friday, 9am to 5:30pm, with weekend cover available if you need it.

What’s included

• Audit: your profiles, content, audience and competitors.
• Setup: profiles, bios, links and a scheduling tool.
• Management: posting, replying and adjusting the plan as results come in.
• Creative: images, carousels and short-form video. See Creative.
• Tracking: reach, engagement and the visits and enquiries social brings in.
• Reporting: a monthly report in plain English and a call to agree next steps.

What you get

• A social media audit
• Content themes and a tone-of-voice guide
• A monthly content calendar for you to approve
• Scheduled posts and videos
• A monthly report

What we measure

• Reach and impressions
• Engagement rate
• Follower growth
• Website visits from social
• Enquiries and sales from social
• Response time to comments and messages

Questions

How often should we post?

Often enough to stay visible, but never at the cost of quality. We agree a realistic rhythm in the plan, based on your platforms and resources.

Do we approve posts before they go out?

Yes. You see the content calendar before anything goes live.

Will you reply to comments and messages?

Yes, during agreed hours. Anything that needs your input, such as a complaint or a sales enquiry, comes straight to you.

Should we pay to promote our posts?

Sometimes. Paid social can put your best posts in front of new people. See Paid social.

Pricing: a monthly fee from £600 + VAT, with any one-off setup work quoted upfront. Minimum term 3 months. Every engagement starts with a free audit.

Delivered by: in-house by Studios 6.

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